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Sep 24, 2026
I'm building a business with no founder on camera. The thing that made it work wasn't a voice. It was a rule about shame.
Sep 17, 2026
Google auto-migrated my Search campaigns. Meta took placement control. So I spent the week rebuilding the one part no algorithm touches.
Sep 10, 2026
LinkedIn is scoring perspective, not AI. I wrote the filter, then shipped a draft that failed three of its own four rules.
Sep 2, 2026
Things changed while I was away. My AI gave me confident advice about items that no longer exist.
Aug 20, 2026
Every real gain came from what I deleted and what I refused to take on trust.
Aug 12, 2026
The IAB just published the scorecard for AI search. I rebuilt my search playbook around it in an afternoon.
